Nordvik website
Every listing sells two homes
Project type
Website
Year
2018->
Client
Nordvik Eiendomsmegling
My role
Design Director / Senior designer
The website was designed to convert high-intent traffic from Finn.no into seller leads. Not just to showcase properties—but to turn attention into future business.
My role
Owned structure and experience. Translated brand into product, defined site architecture, designed all key flows, and created wireframes across the platform. Also introduced a new discovery concept to expand engagement.
Problem
Traffic was high, but value extraction was low.
Users came from Finn.no to see more details—then left.
Most real estate sites treat users as browsers.
That misses the real opportunity.
Insight
Buyers today are future sellers
Reframing
From listing website
To seller acquisition system
System
Traffic → Listings → Brokers → Trust → Valuation
Listings capture attention
Brokers build trust
Conversion captures intent
Solution
A platform built around conversion:
Detailed listings that pull users in
Strong broker visibility on every property
Clear valuation entry points across the journey
And one expansion:
A gallery built from sold homes
A filterable, Pinterest-like experience for interiors
Designed to attract users before they even plan to sell
Experience
User enters from Finn.no
Explores a listing
Connects with the broker
Gets exposed to valuation
Converts as a seller
Or
Enters through inspiration
Browses
Builds familiarity
Returns later with intent
Impact
Better leads
Stronger broker trust
More value from the same traffic
Key Insight
The buyer is not the goal
The seller is
