Building Large Scale designsystem
project overview
Kernel House is an independent publishing house focused on contemporary fiction and creative non-fiction. I created a bold, modern editorial identity with retro-inspired typography and illustration style that makes their books instantly recognizable and collectible.
project type
Design System
year
2024
my role
Head of Design / Senior Designer
client
Club
Because I don’t just make things look good, I make them work. I create work that can be sold, that converts, that earns. Not just something that launches, but something that performs.
why work with me?
myself, and I know what’s at stake. I don’t just create, I help teams create better.
I use the tools, but I’m not led by them. AI accelerates the process, but it doesn’t replace thinking. That’s where I come in.
I care about what works, what lasts, and what earns its place, because if it doesn’t perform, it doesn’t belong.
why work with me?
myself, and I know what’s at stake. I don’t just create, I help teams create better.
I use the tools, but I’m not led by them. AI accelerates the process, but it doesn’t replace thinking. That’s where I come in.
I care about what works, what lasts, and what earns its place, because if it doesn’t perform, it doesn’t belong.
